video content

by M|15 August 201801 September 2023|Content Marketing, Marketing, Social Media, Tips & Tricks, Video

According to Instagram statistics, one-third of the most viewed Instagram Stories are generated by businesses. Also, one in five Stories receives a direct message from its viewers. This is how promising it is to place Ads on this popular feature...

How Should Brands Utilise IGTV?

by M|05 July 201821 June 2023|Content Marketing, Mobile, Social Media, Video

Instagram has released IGTV, its sibling application on 20th June, 2018. The app recognises all users as creators, encouraging us to visualise our ideas and thoughts through long-form videos by phone. IGTV allows creators to make vertically-oriented videos as short...