technology

A person holding an award-winning smart phone with the text cognitive ad in Hong Kong.

How AI and Blockchain are Pushing Brands to the Next Level

by M|30 October 201821 June 2023|Artificial Intelligence, Big Data, Blockchain, Business, Digital Transformation, Marketing Technology

Customers are well informed and increasingly expecting their relationship with brands to become a two-way street with a focus on value creation and personalisation. For a long time, marketing has always been a one-way push where brands aggressively promote their...

What Do Chinese Philosophy and the Internet of Everything Have in Common?

by M|29 October 201821 June 2023|Artificial Intelligence, Big Data, Blockchain, Business, Digital Transformation, Marketing Technology

The way in which opposite or contrary forces give rise to each other to create a whole and the interdependence and complementation between those forces. More specifically – the Yin and the Yang. This type of interconnected dualities can be...

Exploring the types of award-winning artificial intelligence (AI) and its applications in SEO and digital marketing.

AI 101: Understanding our Future with AI

by M|18 September 201821 June 2023|Artificial Intelligence, Big Data, Business, Digital Transformation, Marketing Technology

When we hear the term ‘artificial intelligence’ or ‘AI’, it is easy to imagine scenes from movies that depict robots smarter than us plotting to take over the world. While it is easy to have a dystopian view of AI,...

Award-winning cognitive ad brings chatbot functions to banner in Hong Kong.

Boosting Your ROI with Cognitive Ad

by M|15 August 201821 June 2023|Artificial Intelligence, Big Data, Chatbots, CRM & Marketing Automation, Digital advertising, Digital Transformation, Marketing Technology

Cognitive technology is taking the marketing community by storm. While it was dubbed by leading analyst firm Gartner as a disruptive platform “with a shift more impactful than many other technologies in the past 20 years”, marketers at large remain...

An award-winning businessman silhouette with a brain in the background representing expertise in digital marketing and SEO.

Can Artificial Intelligence Take Over the world?

by M|10 April 201814 July 2023|Artificial Intelligence, Business, Chatbots, Digital Transformation, Marketing Technology, Tips & Tricks

From The Terminator franchise to Alex Proyas’s I, Robot (2004), we are all too familiar with big screen storylines depicting sapient Artificial Intelligence rebelling against its human creators and attempting to take over the world. As amusing as these dystopian...

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