technology

From zero to hero in the award-winning SEO industry of Hong Kong.

How is Digital Marketing Shifting from Fast to Slow?

by M|21 August 201923 August 2023|Business, Customer Experience, Digital assets, Digital Transformation, Marketing, Marketing Technology, NDN, Technology, User Experience

If you have been in the digital marketing space long enough, you will start to realize that many of your digital marketing strategies are not as effective as 5-6 years ago. Conversion rates have gone down, media spending went up,...

Award-winning Douyin TikTok marketing campaign in Hong Kong.

Douyin TikTok Marketing Debut in Hong Kong

by M|02 August 201901 September 2023|Apps, Big Data, Business, China Marketing, Content Marketing, Digital advertising, Marketing, Marketing Technology, NDN, Social Media

We are thrilled to announce NDN Group’s latest partnership with GELOS to introduce Douyin (抖音) TikTok marketing to Hong Kong. It is a short video app that has 500 million monthly active users and 250 million daily active users. Brands...

Creative digital marketing campaigns for Earth Hour in Hong Kong.

Empowering Earth Hour With Creative Campaign

by Terry Hu|28 June 201901 September 2023|China Marketing, China Social Media, Content Marketing, NDN, Social Media

This year’s Earth Hour, where individuals and companies are encouraged to switch off lights for one hour, fell on 30 March 2019. While Earth Hour is a worldwide conservation event launched by WWF to raise awareness of climate change, it...

Award-winning digital marketing campaign focusing on Chinese tourism and integrating WeChat Pay in Hong Kong.

Breaking Into China’s Tourism Market With WeChat Pay

by Terry Hu|27 June 201923 August 2023|China Marketing, China Social Media, Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, Social Media, UX/UI

WeChat Pay is already a part of everyday life in China, a popular payment gateway supported almost everywhere - taxis, supermarkets, hospitals and even as a way to facilitate communication between judges and litigants in court cases. Following the launch...

Facebook f8 revolutionizes digital marketing by connecting businesses in Hong Kong with customers through effective SEO techniques.

F8 Conference 2019: Connecting Businesses With Customers

by Terry Hu|27 June 201923 August 2023|Content Marketing, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, Social Media

F8, Facebook’s developer conference, took place on April 30 - May 1, 2019. During the keynote speech, CEO Mark Zuckerberg announced a number of updates to Facebook, Messenger, and Instagram, three of the world’s biggest social media platforms. Facebook New...

Interactive customer engagement using digital marketing and SEO strategies in Hong Kong.

Boost Customer Engagement With Interactivity

by Terry Hu|27 June 201901 September 2023|Content Marketing, Customer Experience, Digital advertising, Marketing, Marketing Technology, NDN, Social Media

Every day, a staggering 500 million Instagram accounts use Instagram Stories. Businesses are seeing positive results from their stories ads, so much so that according to figures provided by Instagram, 96% of US marketers planned to continue using them in...

A person achieving award-winning digital transformation through pressing the keyboard.

Is Your Team Ready For Digital Transformation?

by Terry Hu|27 June 201923 August 2023|Digital Transformation, NDN, Technology

In the cutthroat business world, companies that do not catch up with the latest trends often find themselves left behind or even end up vanishing without a trace. In order to stay ahead of the game, it is imperative for...

Embracing Agile Transformation

by M|25 June 201923 August 2023|branding, Business, Digital Transformation, Marketing, NDN

Rigid system, working in silos, going by the book used to be our impression of a typical workplace. Not anymore. In today’s world, you have to be agile, collaborative and operate like a Decentralised Autonomous Organisation in order to scale...

Award-winning digital marketing featuring splash ads.

Splash Ads: Grab Attention And Sell In Seconds

by Caroline Kong|20 May 201923 August 2023|Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN

Online advertising in China has recorded revenue of close to US$21,921 million in 2019, according to Statista. With the demise of print media seeming inevitable, the popularity of online advertising shows no sign of stopping. Splash ads are a type...

McDonald's award winning geo targeting SEO in Hong Kong.

Grand Debut Of Coffee Delivery Service With Geo-Targeting

by Caroline Kong|20 May 201923 August 2023|Apps, Digital advertising, geo-targeting, Marketing, Mobile, NDN, Show Case

Advertising is more than how much money you spent; it’s about reaching out to the right audience at the right time. Earlier in March, McCafé owned by Mcdonald’s piloted coffee delivery service in Hong Kong, exclusively available on the McCafé...

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