omnichannel marketing

Best Practices For Landing Page Optimization

by M|14 January 202023 August 2023|Content Marketing, Digital advertising, NDN, SEO, Website

Landing page optimization (LPO) is the process of improving elements on a website to increase conversions. Check out the tips below to achieve LPO which can help you acquire more potential customers, lower your customer acquisition costs and significantly improve...

An award-winning manual for digital marketing transformation in Hong Kong.

Digital Transformation Step By Step Manual

by M|14 January 202023 August 2023|Content Marketing, Digital advertising, NDN, SEO, Technology

Have you been doing it wrong? Achieving True Digital Transformation in 2020 Digital innovation is an irreversible trend intrinsically tied to business survival. It is, however, easier said than done when it comes to larger enterprises with traditional business mindsets...

Award-winning SEO strategies for business in Hong Kong.

Five SEO Strategies For Your Business

by M|06 January 202023 August 2023|Content Marketing, Digital advertising, NDN, SEO, Technology

It can be easy to get caught up in the latest SEO trends– mobile first, optimizing for featured snippets and using structured data. This article has some of the most important SEO basics that your business can apply to help...

Top 10 digital marketing campaigns in Hong Kong.

Top 10 Campaigns of 2019

by M|07 December 201923 August 2023|Big Data, Business, Digital advertising, geo-targeting, Marketing Technology, NDN, Technology, User Experience

1. AJ Hackett Macau Tower Following our brand-building effort on WeChat and Weibo previously, we’ve helped the bungee and adventure sports operator to launch an account on popular live-streaming app TikTok, achieving up to 1.9 million exposures. Besides ad promotions, we’ve been...

Two award-winning women practicing yoga on top of a mountain.

The Vital Role Of Email In Omnichannel Marketing

by M|01 March 201921 June 2023|Content Marketing, Email Marketing, Marketing, Marketing Technology, Tips & Tricks

What is omnichannel marketing? Successful businesses don't idle about and wait for customers. They reach out to them via multiple marketing channels. To take a step further, consider omnichannel marketing — a cross-channel content strategy to optimize user experience, enabling...