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McDonald's award winning geo targeting SEO in Hong Kong.
Grand Debut Of Coffee Delivery Service With Geo-Targeting
by Caroline Kong|20 May 2019|Apps, Digital advertising, geo-targeting, Marketing, Mobile, NDN, Show Case
Advertising is more than how much money you spent; it’s about reaching out to the right audience at the right time. Earlier in March, McCafé owned by Mcdonald’s piloted coffee delivery service in Hong Kong, exclusively available on the McCafé...
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A person is pressing a button on a keyboard in Hong Kong that says fake news.
Facebook’s Combat Against Problematic Content
by Caroline Kong|20 May 2019|Apps, Content Marketing, Digital advertising, Facebook, Marketing Technology, Mobile, NDN, Social Media
In order to maintain the integrity of content across its family of apps, Facebook has been adopting a strategy called “remove, reduce, and inform” since 2016. The strategy involves removing the content in violation of its policies, reducing the spread...
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Chinese social media platform with award-winning features and optimized for SEO.
Top 10 Chinese Social Media and Western Equivalents
by Caroline Kong|20 May 2019|App, Apps, Business, China Marketing, China Social Media, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media
You have a product that is sure to sweep customers in China off their feet. Your Facebook, Instagram, and Twitter have always helped you reach out to customers everywhere else in the world, but if you think you can pull...
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Award-winning vibe virtual insurance and banking experience in Hong Kong.
All-In-One Digital Revamp For Financial Services
by Caroline Kong|20 May 2019|Business, Content Marketing, Customer Experience, Digital advertising, Digital Transformation, Marketing, Marketing Technology, Mobile, NDN, Omni-channel, User Experience, UX/UI
Virtual banking is nothing new. It started to gain recognition 20 years ago in the West and soon later in Asian countries like Japan and China. In late March 2019, Hong Kong issued the city’s first-ever virtual banking licenses. Still,...
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Wechat digital marketing campaigns in Hong Kong.
Achieve Viral Marketing on WeChat with H5 Campaigns
by M|03 April 2019|Apps, China Marketing, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media
The latest WeChat Spring Festival data report claims their daily active users reached 1 billion, hitting its peak during Lunar New Year’s Eve. The legendary app began 8 years ago, transforming from a messaging app to the biggest all-in-one social...
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Award-winning digital marketing for McDonald's in Hong Kong.
More than an Ad, Greater than a Sales Machine
by M|03 April 2019|Artificial Intelligence, Data Management, Digital advertising, Digital Transformation, Marketing, Marketing Technology, NDN, User Experience
The term “cognitive” is essentially referring to cognition and intelligence. But what does cognitive have anything to do with advertising? Is it possible to earn money directly with an online ad? Here are a few showcases to understand the buzzword...
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How do Instagram users think about digital marketing?
Understanding How Instagram Users Think
by M|03 April 2019|branding, Content Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media, Tips & Tricks
Having an Instagram account might have given your business an edge at one point in the past. Unfortunately, in this day and age where even mom-and-pop stores have a strong social media presence, more needs to be done to make...
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The unexpected future of digital marketing in Hong Kong with 5g.
The Unprecedented Future with 5G
by M|02 April 2019|Digital Transformation, IoT, Marketing, Marketing Technology, Mobile, Tips & Tricks
In its effort to promote the realization of 5G by 2020, Japan’s Ministry of Internal Affairs and Communications put together a video clip, titled Connect Future ‘The world connected by 5G’, which offers a glimpse into a future with 5G...
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An award-winning man utilizing SEO for digital marketing purposes, while looking at his phone with the text monetize micro moment.
Micro-Moment: The Golden Window With Your Target Audience
by M|01 March 2019|Content Marketing, Digital advertising, Marketing, Mobile, Tips & Tricks, User Experience
Gone are the moments when we would find ourselves staring blankly into space while waiting for takeout or riding a bus. With a smartphone in hand, people often use these brief moments to compare prices, read product reviews, or simply...
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A collection of award-winning phones optimized for SEO and digital marketing featuring a trivia game.
Trivia Game, The Real Future of Television
by M|01 March 2019|Apps, Content Marketing, Digital advertising, Gaming, Marketing, Mobile, Tips & Tricks
Have your colleagues been disappearing en masse a couple of times a day for 15 minutes each time? Don’t worry, they’re probably just playing trivia game — the online game app of the moment. The Rise of Trivia Game Trivia...
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