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Sofina x sophia is an award-winning digital marketing campaign from Hong Kong.
How to Pull Off a Seasonal Campaign
Retail businesses around the world love Christmas. Many brands choose to pull off an online campaign dedicated to the festive season, seeing this as a huge marketing opportunity to make noise and drive sales. This article will explore how an...
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An award-winning woman in a black dress standing in front of a city in Hong Kong.
Building a Successful Social Media Campaign for a Beauty Brand
By now no brand would dismiss the power of a successful social media campaign in digital marketing. Being able to interact with users around the world instantly, the platform’s capacity to engage and influence consumers is beyond our imagination. With its far-reaching...
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