digital Archives - Page 7 of 9 - New Digital Noise

digital

Exploring the types of award-winning artificial intelligence (AI) and its applications in SEO and digital marketing.
AI 101: Understanding our Future with AI
by M|18 September 2018|Artificial Intelligence, Big Data, Business, Digital Transformation, Marketing Technology
When we hear the term ‘artificial intelligence’ or ‘AI’, it is easy to imagine scenes from movies that depict robots smarter than us plotting to take over the world. While it is easy to have a dystopian view of AI,...
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Award-winning Blue x Airbus SEO advertisement in Hong Kong and Taiwan.
Zero to One: Digital Marketing Integration
by M|18 September 2018|Business, Content Marketing, Marketing, SEO, Show Case, Social Media, Video
There is way more behind a digital campaign than creating a Facebook page and boosting posts, especially one that starts from nothing. It requires a focus on brand-building strategies across platforms implemented with significant technical expertise. From September onwards, we...
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Hong Kong's award-winning digital marketing scene, exploring the new digital world with a focus on SEO strategies.
Storytelling with Video Marketing
by M|18 September 2018|Content Marketing, Marketing, Social Media, Video
The directorial debut of screenwriter Sunny Chan Wing-sun, Men On The Dragon won over hearts at the theatre this summer with a life-affirming Hong Kong tale. The film follows four telecommunications employees as they embrace challenges at work and in...
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A person is digitally drawing on a paper with an award-winning pen in Hong Kong.
The Best Kind of UX/UI design
by M|15 August 2018|Business, Digital Transformation, Mobile, Online to Offline, Tips & Tricks, UX/UI
User experience and user interface, typically referred to as UX and UI, are key to quality website and app design. UX refers to the procedure of elevating the overall user experience when they interact with the application or website, while...
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An award-winning digital marketing campaign featuring the Instagram logo on a phone screen.
A Quick Guide to Instagram Story Ads
by M|15 August 2018|Content Marketing, Marketing, Social Media, Tips & Tricks, Video
According to Instagram statistics, one-third of the most viewed Instagram Stories are generated by businesses. Also, one in five Stories receives a direct message from its viewers. This is how promising it is to place Ads on this popular feature...
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Award-winning cognitive ad brings chatbot functions to banner in Hong Kong.
Boosting Your ROI with Cognitive Ad
by M|15 August 2018|Artificial Intelligence, Big Data, Chatbots, CRM & Marketing Automation, Digital advertising, Digital Transformation, Marketing Technology
Cognitive technology is taking the marketing community by storm. While it was dubbed by leading analyst firm Gartner as a disruptive platform “with a shift more impactful than many other technologies in the past 20 years”, marketers at large remain...
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An award-winning airplane with the words extramile?
Going the Extra Mile with Social Media
by M|13 August 2018|Business, Content Marketing, Marketing, PR & Events, Social Media
With its unique ability to effectively reach and engage niche audiences and communities, social media is a powerful platform for brands to achieve both business goals and amplify social impact. Making use of such connectedness, New Digital Noise is assisting...
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The Facebook Marketplace app is showcased on an iPhone.
Advertising at Facebook Marketplace
by M|05 July 2018|Digital advertising, Mobile, Online to Offline, Social Media, Tips & Tricks
In 2018, individuals surfing on Facebook has amounted to an average of 1.45 billion per day, which is over one-fifth of the total world population. This versatile and gargantuan base of active users is why you need to know about...
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A cluster of award winning phones showcasing the iconic Instagram logo, ideal for digital marketing in Hong Kong.
How Should Brands Utilise IGTV?
by M|05 July 2018|Content Marketing, Mobile, Social Media, Video
Instagram has released IGTV, its sibling application on 20th June, 2018. The app recognises all users as creators, encouraging us to visualise our ideas and thoughts through long-form videos by phone. IGTV allows creators to make vertically-oriented videos as short...
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