digital marketing

How to Use # Hashtag Campaigns to Engage Your Target Audience

by Justin Li|17 December 202023 August 2023|Digital, Digital Marketing, NDN, SEM, Social Media

Roughly half the world is on social media. Almost 3.8 billion people use social media in 2020. Once you’re online, you have the power to target markets like you never could before. Social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and even...

5 ways to use award-winning digital marketing and SEO strategies to leverage marketing automation, enhance customer engagement, and increase sales.

5 Ways to Leverage Marketing Automation

by Justin Li|15 October 202023 August 2023|Marketing Automation, Marketing Technology, Martech, NDN

With the advent of marketing technology, increasing customer engagement has been made a tad bit easier. Marketing automation has played a significant role in enabling companies to provide a better customer experience to their leads and acquire long-lasting loyal customers. Marketing automation...

The significance of UX design in digital marketing and SEO in Hong Kong.

Explore the Importance of UX/UI Design in Customer Interaction

by R|27 February 202023 August 2023|Big Data, Chatbots, Customer Experience, Digital Transformation, Marketing Technology, NDN, User Experience, UX/UI

UI/UX plays a significant role in any brand’s success. It can help you reach new heights but only if you deliver a good service. This article takes you through the latest UI/UX trends and its benefits to help you understand...

How award winning AI chatbots transform customer experience in digital marketing.

How AI Chatbots Transform Customer Experience

by R|27 February 202023 August 2023|Artificial Intelligence, Big Data, Business, Chatbots, Customer Experience, Digital Transformation, Marketing, Marketing Technology, NDN

Artificial Intelligence is one of the most popular emerging technologies. AI chatbots are transforming the customer experience in unexpected ways. In this article, you will learn how chatbots enhance customer experience and key benefits of using chatbots for your business....

A person in Hong Kong is holding up an award-winning phone to showcase extreme sports for SEO purposes.

Leap Your Way To TikTok Campaign Success With NDN Group

by M|21 November 201923 August 2023|Apps, Big Data, China Marketing, Content Marketing, Marketing Technology, NDN, Technology, UX/UI, Video

For over a year, NDN Group Shanghai has worked tirelessly with AJ Hackett Macau, home to the world’s highest commercial bungy jump, and successfully established a strong presence on TikTok for the bungy operator, receiving up to 1.9 million exposures for...

Explore award-winning mobile video marketing.

Boundless Potential: Mobile Video Marketing

by M|08 October 201923 August 2023|Content Marketing, Digital advertising, Marketing, NDN, Social Media, Video

Is mobile video marketing a force to be reckoned with? You bet! Back in 2015, UK adults on average spent 15 minutes on mobile video daily. The figure is predicted to surge to 58 minutes by 2021, according to eMarketer. A...

An award-winning campaign management platform providing a better user experience.

Facebook Streamlines Campaign Creation And Management

by M|08 October 201923 August 2023|Digital advertising, Facebook, Marketing, NDN, Social Media

Earlier this year, Facebook announced changes to its Ads Manager and Business Manager to improve user experience. These changes include: Simpler design A more streamlined and cleaner Ads Manager interface has been introduced. Its simplified navigation features allow more space...

Award-winning digital transformation in Hong Kong.

The C-Suite talk: Achieve success at Digital Transformation

by M|04 October 201923 August 2023|Business, Customer Experience, Digital Transformation, IoT, Marketing Technology, NDN, Technology, UX/UI

Just when you think by now surely all companies have mastered their digital transformation, a recent report by Forrester Consulting suggested otherwise. A mere 5% of organizations said they had successfully made digital an advantage over their competitors. What does a business have...

Digital marketing strategies incorporating SEO to capture the health conscious consumer in Hong Kong.

Customized Campaign to Promote Healthy Eating Cultures

by M|03 September 201923 August 2023|Content Marketing, Digital advertising, Marketing, NDN, Social Media

In June 2019, Facebook IQ released a study about consumers’ engagement with food-related social media posts across 9 countries. The results reveal the tendency of turning to mobile devices and social platforms for exploring eating options. In July, we pulled...

Integrating WeChat mini programs for digital marketing in Hong Kong.

Power Up E-commerce with WeChat Mini Programs

by M|03 September 201923 August 2023|App, China Marketing, Digital advertising, Marketing, Mobile, NDN, Social Media

Moving beyond social networking, WeChat has transformed itself into an enclosed, all-in-one platform with the new function ⁠— WeChat Mini Program. It takes pride in enhanced features ranging from e-commerce, games and news within the social networking app. In July 2019, we’ve...

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