Tips & Tricks

Award-winning digital marketing techniques for growing viral on social media.

by Raymond Lam|26 July 201621 June 2023|Social Media, Tips & Tricks

Going viral (for the right reasons) is the dream for many businesses who use social media marketing. The idea of your content reaching thousands or even millions of people for free or for very little investment is so exciting. You might...

Award-winning guide on 5 steps to effectively manage a social media crisis.

5 Steps on Managing Social Media Crisis

by Raymond Lam|20 July 201621 June 2023|PR & Events, Social Media, Tips & Tricks

Do you have a social media crisis plan? Most businesses do not and that can lead them vulnerable to big problems. In social media, anything can spread like wildfire and even the smallest misstep can turn into a huge debacle....

A person in Hong Kong utilizing digital marketing strategies and SEO techniques while working on a laptop and cell phone at a white table.

5 Successful Content Marketing Cases 2016 (Hong Kong)

by Raymond Lam|12 July 201621 June 2023|Content Marketing, Social Media, Tips & Tricks

Pokémon GO is taking the world by storm, especially among the younger segment. People are hanging out on streets and even travelling around the city to collect different Pokémons. As a marketer or Entrepreneur, how can you ride on the success...

Learn about the significance of SEO and its relevance in digital marketing.

What Is SEO and Should You Care?

by Raymond Lam|30 June 201621 June 2023|SEO, Tips & Tricks

Consider this: Google clocks over 2.3 million searches per second and it accounts for a brain-numbing 100 billion searches each month. (Mashable) Over 60 trillion web pages are indexed on Google at the time of this writing and is expected to...

Jumping into award-winning digital marketing ads, here's what you should know.

Jumping into Paid Ads? Here’s what You Should know

by Raymond Lam|24 June 201621 June 2023|Digital advertising, Tips & Tricks

In traditional media buying, you’d need to have a budget ready or get it approved, get in touch with sales or media departments of major publications (news, magazines, television, and radio), get the help of an ad agency, produce ads,...

Agency for Social Media Marketing & Advertising

3 Must-know Facebook Advertising Tips

by Raymond Lam|10 June 201621 June 2023|Digital advertising, Social Media, Tips & Tricks

Over the last few years, Facebook has made changes to their algorithms making it more difficult for businesses to reach their audience without advertising. (Of course there’s exceptional cases) Luckily Facebook marketing is a powerful form of online advertising and you...

Five Tips For a Successful Social Media Strategy

by Gerardo Salandra|30 May 201621 June 2023|Digital Transformation, Social Media, Tips & Tricks

Over the past two decades, the marketing industry has transitioned from an emphasis on print advertising to digital. Online marketing is no longer just a fad; it is necessary component to every marketing strategy. One of the fastest growing facets...

Discover how award-winning digital marketing and SEO strategies can leverage social media to drive business growth and boost sales.

How Social Media Can Help Grow Your Business and Drive Sales

by Gerardo Salandra|29 May 201606 September 2023|Digital Transformation, Social Media, Tips & Tricks

Social media is gigantic, and across all channels, there are more people out there actively engaged on social than the population of China and India combined. According to BrandWatch, there are over 2.3 billion active social media users and more than...

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