Top 2019 Digital Trends
The digital world is ever-booming in ways you never thought possible, but only to a...
Virtual Banking is Here – Why & How Hong Kong Banks Can Evolve to Seize the Day!
For the past decades, banking has long been an industry that has branded themselves on...
Top 10 Campaigns of 2018
1) Blue Starting from the second half of 2018, we have been assisting Blue, Hong...
How to Pull Off a Seasonal Campaign
Retail businesses around the world love Christmas. Many brands choose to pull off an online...
The Art of Storytelling in Marketing
Extra Mile Hong Kong is a community investment project aiming to provide youngsters with a...
Internet Changes Course for Marketing in China
As disposable income increases, people’s purchasing habits tend to shift beyond basic needs. And in...
Up Your Marketing Game With Lookalike Audiences
Think of the most loyal and highest-spending customers of your company. Now imagine reaching out...
How AI and Blockchain are Pushing Brands to the Next Level
Customers are well informed and increasingly expecting their relationship with brands to become a two-way...
What Do Chinese Philosophy and the Internet of Everything Have in Common?
The way in which opposite or contrary forces give rise to each other to create...
Rejuvenating a Century-Old Legacy
A household name in Hong Kong, Pok Oi Hospital has been providing quality medical and...
Fight For Show
Life after school can be quite challenging. Allowing youth to work on fun projects in...
Leveraging FOMO for Social Media Success
The online world moves fast. One being away in a matter of hours could result...
‘Tis the Season for Effective Ads
Marketers should always stay ahead and anticipate consumer needs. It’s especially true during the holiday...
AI 101: Understanding our Future with AI
When we hear the term ‘artificial intelligence’ or ‘AI’, it is easy to imagine scenes...
Zero to One: Digital Marketing Integration
There is way more behind a digital campaign than creating a Facebook page and boosting...
