November 2016

A digital marketing notebook with the word PPC written on it next to a keyboard.

PPC Advertising – Is It Suitable for My Business?

by New Digital Noise|30 November 201621 June 2023|Digital advertising, Tips & Tricks

A form of internet marketing that is forever becoming more and more popular for business owners is PPC (pay per click) advertising. PPC is a model of internet advertising in which the advertiser displays adverts, on search engine results pages, that are...

A person pointing at an award winning graph displayed on a computer screen.

Keyword research – How to start it

by New Digital Noise|24 November 201621 June 2023|Content Marketing, SEO, Tips & Tricks

When you rank for the right keywords you open up your business to, not only, a whole new range of customers, but to the right kind of customers. By conducting effective keyword research you can predict changes in the market and in...

A businessman in Hong Kong holding a magnifying glass over SEO keywords.

Keywords – What are they and Why do I need them?

by New Digital Noise|15 November 201621 June 2023|Content Marketing, SEO, Tips & Tricks

A good keyword plan should be the first step in developing your content. Whether it’s content for your website, blog or social media a keyword plan provides the foundation. Without it you’re really going into your content creation blind and with little...

Your Audience and Your Marketplace

by New Digital Noise|09 November 201621 June 2023|Content Marketing, SEO, UX/UI

At the heart of any digital marketing strategy, or even at the heart of any business, is an understanding of your audience and your marketplace. It’s strange that something so vital is so commonly overlooked in the initial phase. A...